1616.org

The 1616 program's digital platform was redesigned to make it more accessible, scalable, and impactful. Designed for young hockey players and their families, the platform delivers interactive lessons, resources, and activities that build resilience, sharpen focus, and support emotional well-being.

Fast-paced Interactive Web Development

We redesigned the 1616 learning platform with a user-first approach, integrating third-party applications to enhance functionality—all without rebuilding from scratch. Given time and budget constraints, our solution prioritized scalability to support a growing user base and expanding course offerings.

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Our approach

We took an agile and collaborative approach, balancing speed with thoughtful design. By streamlining the user experience and ensuring a smooth integration of external tools, we delivered a platform that’s intuitive, engaging, and ready to grow.

User Research & Ideation

Through agile workshops with stakeholders, we identified key improvements: a simplified registration process, streamlined lesson content, and an easy toggle between parent and athlete profiles for better supervision.

Dual-Track Development

We optimized the registration process while simultaneously kicking off the platform’s discovery phase—maximizing efficiency and allowing time for a well-structured Learning Management System (LMS).

Iterative Prototyping & Testing

We worked closely with the client team, running continuous user testing to gather feedback and refine the platform in real time.

Branded Design System

To create a cohesive and seamless user experience, we developed a branded design system that aligns perfectly with the 1616 program’s identity.

Partnering with iX transformed our 1616 program this past season. They quickly built a mobile app and automated content delivery, letting participants engage on their own schedule via mobile app or on the web. They brought in new workflows that cut down our small team's workload during the season which was a game-changer. They also built ways to capture analytics of program engagement that we've never had access to previously, allowing us to better understand how our participants were engaging with the program. The iX team was responsive, proactive, and easy to work with. We couldn’t have made this leap without them.

Meredith B. Wolff

Esq. Executive Director, Ladd Foundation